Image Credits: Shark Tank India
Last updated on 20 January 2022. Find out everything about the ‘Namhya Foods’ Ayurveda Tea pitch on Shark Tank India, founder Ridhima Arora and the latest updates about her company!
Namhya Foods on Shark Tank India
This Ayurvedic Tea business was founded in 2019 and pitched on episode 23 of the 1st season.
Here are the key details about their pitch on Shark Tank India:
| Business Name | Namhya Foods |
| Founder | Ridhima Arora |
| Episode no. | Season 01 Episode 23 |
| Ask | ₹1 Crore for 5% Equity |
| Accepted Offer | ₹50 Lakhs for 10% Equity with ₹50 Lakhs in Debt |
| Shark | Aman Gupta |
| Current Status | In-business |
Namhya Foods claims to be India’s first ayurvedic brand in health prevention. They sell tea powders, cereals, superfoods and herbs. The Tea and other formulations were inspired by the entrepreneur’s grandfather.
Their main mission is to make Ayurveda products accessible for a normal person which he/she can easily integrate into his/her regular life.
The sales were ₹54 lakhs in the previous 6 months before the pitch. They had 50% repeat customers on their website, which is really a big achievement.
All the products are available on many online marketplaces. Here is one of their popular products ‘Kashmiri Kahwa’ on Amazon India (*Affiliate Link):
Or buy it by clicking here: https://amzn.to/3IomsfZ
*Affiliate Link means that we get a certain percentage from the sale when you purchase through our link.
They wanted ₹1 crore funding in exchange for 5% stakes in the business. The pitcher was looking for shark’s expertise in marketing and branding to make it a well-known Indian brand in the International market.
Many sharks first questioned what is the proof of her claims? All the claims were anecdotal meaning they are taken from consumers’ real experiences. This made the sharks a bit uninterested.
But on the left corner, Aman was ready to invest from the start. While Anupam and Vineeta offered a part-equity part-debt deal, Aman offered the same for 15% equity. The entrepreneur negotiated a lot to get the desired deal.
In the end, shark Aman Gupta closed the deal for 10% piece by giving ₹50 lakhs with the rest of the ₹50 lakhs in debt.
About Ridhima Arora
Ridhima Arora is the founder of ‘Namhya Foods’. Her startup is headquartered in Jammu & Kashmir.
She did her B.Tech. in Electronics & Communications from Shri Mata Vaishno Devi University and then, PGDM in Marketing & Sales from Great Lakes Institute of Management. She also served as the Senior Marketing Manager in Lava International for three years.
Here is her ‘JoshTalk’ which she gave in 2021 about her journey:
Her vision towards making people’s lives healthier was quite convincing.
After Shark Tank Updates
Aman Gupta is the best investor for her since what she was looking for is branding on a bigger scale.
By the way, other businesses in this episode were Urban Monkey, Guardian Gears and Modern Myth.
Finally, here is their official company pitch: “At Namhya Foods, we carefully craft foods on the basis of Ayurveda that can blend in your natural diets and can become a way of living rather than finding a new diet every time, all the time. It not only proves to be unsustainable over a longer period of time but also leads to health struggles and frustrations.”
Takeaways
So now you know about the pitch of ‘Namhya Foods’ on Shark Tank India and its founder Ridhima Arora. She was absolutely one of the best pitchers of this season in our opinion!
I am Ranish Chauhan a.k.a. Fulmino Fan, and I am also a fan of Shark tank.